Dusit International, a leading Asian Hospitality Group recently held a press conference announcing their sponsorship for cleft lip or cleft palate surgeries for 100 children. The press conference was held at the Maharaj Nakhorn Chiang Mai Hospital in Chiang Mai, Thailand informing the media and the general public about the decision of the group to further strengthen their commitment to fight against this facial deformation. Dusit Smiles, an organization founded by the Dusit International Group partnered with Operation Smile Thailand in this major drive to counter Cleft lip and Cleft palate which threatens to take away the smile from countless innocent children in the country.
A significant amount of sponsorship money has been generated in the form of donations from the hotels & resorts of Dusit International. All through the year donations have been voluntarily given by the staff of the hotels & resorts out of their salaries. Also donations have been collected via the donation boxes placed at this establishments and through numerous fundraising programs that have been organized by the Dusit International Group.
The Dusit Smiles was founded back in 2010 and by 2011 they had raised enough money to sponsor the surgeries on 80 children. In 2012, in order to commemorate the 85th birthday of HM the King of Thailand, the organization sponsored the surgeries of 85 children.
Dusit Smiles has till date raised more than 3 Million THB used for medical costs including surgeries of the children plagued with this facial deformity and also for transporting the children and their families pre and post surgery. It is pertinent to note that the surgeons, attending nurses and the hospital staff attached with this humane endeavour are all volunteers.
Speaking on the occasion Mr David Shackleton, COO of Dusit International mentioned that being a Thai organization it is not only a duty but also a responsibility for them to give something back to the community. The reason why Dusit International felt that Operation Smile Thailand is the right organization to partner with is because of their noble ideals, backed by an incredibly dedicated staff and the noteworthy results achieved by the organization in bringing about a smile on the faces of these deserving children.
Operation Smile Thailand has been toiling patiently since 1997, till date treating more than 7000 children plagued with facial deformities. Cleft lip or cleft palate is a deformity that prevents children from leading a normal life, creating problems while speaking, drinking, eating and even breathing. Many children when left untreated have a harrowing childhood, often suffering with psychological and medical issues and even malnutrition. In Thailand one in every 600 child is born with a cleft lip or a cleft palate. A surgery of only 60 minutes is all that it takes to change the child’s life for ever and help him lead a normal life.