Tourism Conference ends with hope of improving South Australia’s visitor economy


The 7th annual Tourism Conference of the South Australian Tourism Industry Council was held at the Hilton Adelaide on Wednesday, June 1. The main themes of the conference this time were inspiring industry and growing tourism. The attendees hoped that the conference would help in growing the visitor economy of South Australia.

The one-day conference had to choose from 14 practical workshops, 7 riveting presentations, and an impressive line of more than 22 speakers. Plus, a record number of tourism businesses from South Australia joined the conference.


SATIC Tourism Conference 2015

Key speakers included SA Tourism Commission’s Rodney Harrex, InterContinental Adelaide’s Siddhartha Kaul, Museum of Old and New Art’s Mark Wilsdon, SeaLink Travel Group’s Jeff Ellison, Tourism Australia’s Frances-Anne Keeler, and The Lake House in Daylesford’s Alla Wolf-Tasker. Four representatives from the sharing economy industry also joined a discussion panel to discuss on the challenges and opportunities of the State’s tourism industry.

International researcher, author, and expert in creative problem solving and innovation, Dr David Cropley, was the special guest of the Leadership Dinner, which was a highlight of the conference. Dr Cropley discussed effective ways of growing a sustainable tourism industry.


The SATIC Tourism Conference has a legacy of presenting griping workshops and impressive speakers and it maintained that legacy successfully this year too. In fact, the programs organised by SATIC have always facilitated the growth of visitors, building tourism, and improving the economy of South Australia in the process.

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Rehana Akter

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