AccorHotels has joined forces with LinkedIn with the mission of enriching its mobile app. The world-leading travel and lifestyle group hopes to offer its customers an exceptional new service through this partnership.
A new feature called Business Check powered by LinkedIn had been added to the app. It will help AccorHotels guests to create and facilitate business opportunities by enabling them to identify and connect to their relevant professional networks. In a word, professionals now don’t have to struggle to stay connected to their network when they are on the move.
AccorHotels’ Senior Vice President for E-commerce & Digital Services, Romain Roulleau, said that such a partnership is groundbreaking in the hospitality industry. According to him, almost 60% users of the app are business travellers. So, the new feature will help them having a seamless business travel experience.
Photo Credit: AccorHotels Benelux
LinkedIn’s VP Marketing Solutions EMEA, Joshua Graff, said that more than 26 million business travellers currently use their platform. He stated that the partnership between the two groups would make it easier for this vast pool of business travellers to connect with their clients, suppliers, prospects, partners during their business trips.
Since September 2016, the AccorHotels app has been featuring the Business Check powered by LinkedIn feature. It is currently available in 18 languages including English, Chinese, Arabic, Portuguese, French, German, Turkish, and Russian.
Upon booking in an AccorHotels establishment, any user of the app can use the Business Check feature to establish a one-click connection to their LinkedIn account, share information about their business trip destination with their network, and extend their network with the suggested list of relevant profiles. It will also help them finding out if any of their contacts resides in the same city they are currently staying, and contact them directly via Inmail or personal email.
Photo Credit: AccorHotels
AccorHotels has launched the app to help their guests before, during, and after the hotel stay. The app is slowly gaining traction and is currently downloaded five times a minute.